Skip to content

The innovation in your head…

… isn’t an innovation yet.

Our definition of innovation refers to something rather specific:

A change in the processes by which an organization transforms labor, capital, materials and information into products and services of greater value.

Clayton Christensen, Efosa Ojomo and Karen DillonThe Prosperity Paradox

It’s simply an idea.

It’s an innovation when you’ve done the hard work of making it, trying it in the real world, built the wrapper, and made something the right number of people will pay* to use.

*They might pay in money. They’ll definitely pay in time, attention and effort.

I'd love to hear your thoughts and recommended resources...

%d bloggers like this: