Some types of work that leaders do:
Foundational and Directional Work
This is the vision and values stuff – identifying needs, thinking through the “why” of the project, articulating its importance and sharing the vision and values with those both inside and outside the organisation. This is the work that keeps you and your team and partners focused and on the right track. It’s also often generative work, in the sense that it generates possibilities for your organisation and others, and also generates work for your team. (This can be good or bad depending on the work and the team’s capacity, but long term you can’t live without it.)
Strategic and Managerial work
This is getting into your organisation’s mission – making strategic decisions (or working with others to make decisions) to do with the “what” of how the vision will be achieved, with finding people who can do the technical work (including managing others) and with managing them as they do it.
Management work is also generative in the sense that it turns vision into specific work and jobs to be done (i.e. it generates work), and because good management generates capacity for the organisation. It does this because people are more productive when they are clear about the work that they need to do and supported to do it, and also because good management allows more effective and integrated specialisation, either by type of task or by project.
Executive tactical and technical work
Unless your organisation is big are big or you have a large personal staff, it’s probable that you also have a technical contribution to make: as a consultant helping your team to set up systems, or as a specialist doing a specific part of the team’s work on the ground. This might be outward focused (delivering training and working on products or selling them) or inward focused (things like recruiting, completing accounts and managing inventory in support of your outward goals). This work is executive in the sense of getting things done and shutting down possibilities. Tactical tasks can be ticked off as “done”. It’s generative to the extent that the quality of the work enables more and better work by colleagues or creates a reputation that attracts new partners to the organisation.
Really good Stu, thanks. I have to remind myself to work ‘on’ my organisation as well as ‘in’ my organisation. It’s the ‘on’ times, that foundational/directional work that moves the needle in the long term, but without the ‘in’ of the other two it can remain a nice dream with little practical outworking