Seth Godin on “Where do you get your ideas?”
I really liked this post from Seth Godin on 22nd February: That might not be the right questionThe thing is, everyone has ideas. All the… Read More »Seth Godin on “Where do you get your ideas?”
Seth Godin
If, in a day…
… you add a useful piece to a bigger whole, you can go home satisfied. If you do it every day, then – in time… Read More »If, in a day…
Bernadette Jiwa on the New Marketing
Bernadette Jiwa’s The Fortune Cookie Principle is a very good, short and actionable introduction to how to tell your organisation’s story in order to better… Read More »Bernadette Jiwa on the New Marketing
Good people
Good clients are those who you make better (because that’s what you’re there for), and who make you better in turn (because they ask for… Read More »Good people
A world class sentence
Could you write a world-class sentence – one that wouldn’t look out of place in a classic or a bestseller? Here are a three for… Read More »A world class sentence
Cohort (2): Seth Godin on peers and practice
Cultural standards and normalisation have enormous power over whether we choose a practice and how we find the guts to commit to our work. Bob… Read More »Cohort (2): Seth Godin on peers and practice
If they knew what you know (2)
“I’m an imposter. If they knew what I knew I’d never work again.” This may be true. If it is, you’ve got some work to… Read More »If they knew what you know (2)
First from the source, then from the sides: Seth Godin on how change happens
Your wishes are pure, the change is important, and it’s going to make things better. And you probably believe that things would be better if… Read More »First from the source, then from the sides: Seth Godin on how change happens
If they knew what you know (1)
Sometimes it feels awkward to ‘sell’ an idea or product, but persuading people to agree / sign up / buy what you’re selling is fine… Read More »If they knew what you know (1)
Seth Godin: Generous doesn’t mean free
Too often the market pushes creators to give away their work, and too often we come to believe that giving it away – removing money… Read More »Seth Godin: Generous doesn’t mean free