Externalities

We’re familiar with the externalities of industrial production and consumption. They’re fairly predictable, and often visible. Even air pollution, the silent killer, is usually visible when it happens, before the poison spreads. It’s a perfect example of a negative externality – something put into the world that everyonepays for, not just the producer or the consumer.

What are the externalities of your project, program or product? What invisible outputs do you have?

  • What does your way of working with users, customers or clients say that your words leave out? How do they see you seeing them? Do they leave feeling smaller, more pressured, less competent – or with a greater belief in their ability to get better and to make a difference? (As you teach that vital knowledge and share those crucial skills, what else are you teaching?)

  • As you manage your team, how do they feel when they leave the office? What do they take home with them? What are your externalities for their families, friends and neighbourhoods?

    • What about your suppliers – the people who serve you as you serve others. What externalities do you have for the people in the photocopy shop, the electrician who comes to the office, or for your cleaners?

  • What about your suppliers – the people who serve you as you serve others. What externalities do you have for the people in the photocopy shop, the electrician who comes to the office, or for your cleaners?

Not polluting – ‘do no evil’ – isn’t nearly enough.

A reading list for 2019

Here’s a DC-related hitlist for the first part of 2019… images link to Amazon UK.

The Invisible Killer: The Rising Global Threat of Air Pollution – and How We can Fight Back – Garry Fuller

The Invisible Killer: The Rising Global Threat of Air Pollution - and How We Can Fight Back by [Fuller, Gary]

A gift from Sharky. Necessary reading for someone living in Jakarta. Or anywhere.

The Inevitable – Kevin Kelly

The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future by [Kelly, Kevin]

See also WtF? Technology and You. KK is great at describing big picture trends, and this is good so far. Definitely generative reading.

This is Marketing – Seth Godin

This is Marketing: You Can’t Be Seen Until You Learn To See by [Godin, Seth]

Seth has written and produced so much helpful stuff centred (increasingly) around doing ‘work that matters for people who care.’ This is his first book for five years or so, and he describes it as a distillation of the most important things he knows about marketing.

See also my series of posts on the Boostrapper’s Workshop for Non-Profits and The Marketing Seminar.

Execution: The Discipline of Getting things Done – Larry Bossidy and Ram Charan

Apparently a classic which will help me get things done.

The 4 Disciplines of Execution – Chris McChesney, Sean Covey and Jim Huling

4 Disciplines of Execution: Achieving Your Wildly Important Goals by [Covey, Sean, McChesney, Chris, Huling, Jim]

Recommended by a good friend who does business growth for a living. This is also going to help me get things done.

Leveraged Learning – Danny Iny

Leveraged Learning: How the Disruption of Education Helps Lifelong Learners, and Experts with Something to Teach by [Iny, Danny]

A jumping off point for thinking about the challenges and opportunities in education today.

Forgotten Wars – The End of Britain’s Asian Empire – Christopher Bayly and Tim Harper

Forgotten Wars: The End of Britain's Asian Empire by [Bayly, Christopher, Harper, Tim]

More for the Hinterland… I found the prequel to this hugely enriching to my understanding of SE Asia. This was a Christmas present a year ago, and I owe it time this year.

Defeat Into Victory – William Slim

Defeat Into Victory: (Pan Military Classics Series) by [Slim, William]

Slim played an important part in the history described above – he’s an interesting guy and a great case study. This is a book to enrich (i.e. network with) Forgotten Wars – and vice-versa.

The Daily Drucker – Peter Drucker

The Daily Drucker: 366 Days of Insight and Motivation for Getting the Right Things Done by [Drucker, Peter F.]

Drucker is excellent. I’ll be dipping in and out of this throughout the year.

The valley of crappy data

Joost Wesseling from the Dutch Institute for Public Health and the Environment on the iffy quality of readings from citizen air quality measurement efforts using cheap sensors:

If we don’t do these experiments now, then we also won’t have decent sensors in five years, which is also what we are aiming at.

We have to go through this period where we have crappy data from crappy sensors in order to get better data from better sensors.

Joost Wesseling