When you show up and say “here’s my resume,” basically you’ve just shared your SAT score … with the HR people. And the HR people are charged with filling the slots with the cheapest competent people they can find.
On the other hand, if you build a body of work, if your body of work is irresistible, if it’s generous, if it’s remarkable, if your body of work actually changes things – they will call you.
Seth Godin – Akimbo – How to get into a famous college