Setting the bar low

If a job is too big, if standards are too high, it will never get done. It might never even get started.

Setting the bar low, on the other hand, is a great way to get started. A drop in the bucket, a brick in the wall at a time – sooner or later you’re talking about something concrete.

A blog entirely made up of perfect posts? Impossible.

A single, excellent blog post? Time consuming and very rare.

100 posts of variable quality? That’s easy enough. It’s enough volume to cover over the posts you feel shy about, and enough opportunities that a few will clear that nice low bar with ease.

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