If it matters to you, support it by showing up when it’s happening. Come – bringing a good version of yourself* – whether you feel like it or not. Seek to contribute. Ask how you can help. Tell others. When a crisis happens, step up. In between crises, do things that will reduce the likelihood of the same thing happening…
Category: users and customers
There’s a fine line between (a) planning your work, pacing yourself, and sticking to your office hours and ( b) when the time comes, doing what it takes to make the thing happen and get it over the finish line. Both are important. (a) is where you should live; (b) is where you need to go when something important arrives…
Too often the market pushes creators to give away their work, and too often we come to believe that giving it away – removing money from the interaction – is the most generous thing we can do. But that’s not the case. Money supports our commitment to the practice. Money permits us to turn professional, to focus our energy and…
… is an underappreciated skill. It goes beyond tidying up and things having a place, to the details that lift the atmosphere and make things kondusif* to whatever you’re up to. Things like: Tweaking the lighting Adding the right music Eliminating an annoying background sound Table decorations Well thought through stationary or tools Appropriate art or other prompts Well designed…
One million copies is a lot of anything, but should it influence your decision to buy a book? First thought: No it shouldn’t. Judging from the things that other people wear and watch and the ways they spend their time, a million people doing something should have no influence on whether I do it too. At best, they have totally…
Not really. But we did fly past six-thousand views in early June thanks to Tyler Cowen re-tweeting a link to this post about reading. The retweet (and subsequent RTs by a fraction of Cowen’s 160,000ish twitter followers) generated about 740 extra visits – so it’s a great little window into the power of well-connected nodes on a social network. It’s…
Not: “I worked at this company.” “I held this position,” or even “I performed this role.” But rather: “I helped these people.” (Please go and talk to them.) “I made this thing” (Have a look and try it out.) “I caused this to happen” (Let me tell you how.) And most importantly: “It made this difference.”
Here’s the authentic Seth Godin with one of his best riffs: Authenticity is a crock. Authenticity is overrated. Authenticity is a trap. Because the last time you were authentic you were three months old lying in diapers with poop in them, crying. Ever since then you have done things with intent. You’ve done things on purpose. You wake in the…
With this in mind… How does what you offer reduce the barriers to people consuming something important to them? In other words, how do you make it easier (or even possible) for them to get the job done? How do you (dramatically) lower the price? How do you make it available in places where it hasn’t been before? How do…
This is a powerful lens for thinking about how to unlock possibilities and bring about change, drawing on the work of Clayton Christensen. Market creating innovations are innovations that transform complicated and expensive products into products that are simple and affordable so many more people can afford them. Those people who historically could not afford existing products on the market…