Here’s a lesson in UX (User Experience) design from Waitrose, the UK supermarket chain. Waitrose: Here’s a nice little window so you can see the bread you’re buying. Me: That’s very helpful…Me after eating the bread: … but can I recycle it? Waitrose: Me: But what about the clear wind– oh, you’ve already answered that. Waitrose: And in case you’re…
Category: design
Delegating well (speccing the task, sharing your overall intent, context and resources) is a vital skill. But the hardest most elusive, and most important part* is finding out what will make a person care enough to do something consistently well – or even to do it at all. Things like: They think it’s important too (because they already did) They…
A draft template of things to include when delegating something: The job in a sentence: (So that the delegatee immediately knows what’s going on) When it must be done by: (Good to know now, likely that they’ll refer back for this so it’s nice to have it at the top) Relevant background: As much context as is helpful – it…
The pursuit of perfection gets in the way of doing the work that we need to do. … What does perfection actually mean? … It is entirely possible that, as a marketing effort, your definition of “good enough” is “much better than people expect”. If you define “good enough” as “remarkable in the way that customers experiences it,” you’ve still…
We must never accept shoddy work – it doesn’t make any sense to make something not as good as it should be. But we are always making things that are not as good as they could be, because if we have unlimited time and unlimited money of course we would make something differently. But we don’t have unlimited time, and…
I came across this today – Steve Blank is great.
Is it?* Don’t say it unless you’re sure.** *Brief depends on context, but in the absence of a clear norm a 5 minute presentation – 10 minutes including pre- and post-amble – is a good rule of thumb. **Even if you are, it’s probably better to say how long – and always say it will be five minutes longer than…
It’s a small thing, but it’s very thoughtful of them. Ikea (they probably got the idea from someone else) added drainage slots to the bases of their coffee cups so that they dry better. This is particularly good news for users of dishwashers: there are few things more annoying than sprinkling brackish dishwasher juice from the base of a mug…
“The hardest thing is, how do [those features] fit into a cohesive vision? … One of the things I’ve always found is that you’ve got to start with the customer experience and work backwards to the technology. You can’t start with the technology and try to figure out where you’re going to try to sell it. And I’ve made this…