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Seth Godin on market pressure

Every competitor faces pressure, and it varies by industry, consumer/investor segment and geography. This applies to services, products, ideas, organizations, jobs… whenever there’s a choice and a market.

The pressure might push you to be:

  • Cheaper
  • Simpler
  • Dumber
  • More short term
  • Easier
  • Coarse
  • More convenient
  • Hyped

But it’s also possible to choose a marketplace that rewards:

  • Durability
  • Difficulty
  • Elegant design
  • Resilience
  • Thoughtfulness
  • Higher performance and efficiency
  • Patience
Seth Godin – Market pressure

I would add:

  • Simplicity
  • Straight-forwardness
  • Clarity
  • Pragmatism
  • Honesty
  • Kindness

Where is your market pushing you? Recommended as always.

I'd love to hear your thoughts and recommended resources...